Starting a clothing brand in India? Here’s a step-by-step guide to stand out
- Identify Your Niche: Focus on specific categories like ethnic wear, casual wear, or sustainable fashion.
- Leverage Digital Marketing: Use Instagram ads, influencer collaborations, and SEO to reach your audience.
- Optimize for Mobile: With 80% of Indians shopping on mobile, ensure your website is mobile-friendly.
- Offer Easy Returns and Sizing Guides: Build trust with hassle-free policies.
- Collaborate with Local Artisans: Highlight India’s rich textile heritage to appeal to conscious consumers.
“Ready to launch your brand? Check out our guide to sourcing the best fabrics and designs!”